Museum of Sexual Diversity

São Paulo, Brasil


The Casarão Franco de Mello, physical testimony of a golden period of the early twentieth century, a consequence of the great agricultural production of coffee in Brazil, has had its memory disintegrating over the last 100 years, losing the opportunity to live new events and of a transformation of its uses, modifiers and renovators of its affective heritage.

The Paulista Avenue, stage and support of the LGBT manifestations, constituted the memory of the movement, in an ephemeral, transitory and at the same time perennial way, in permanent renewal. Casarão participates in the events and it is precisely at this intersection that his memory had an opportunity of resilience, which allowed the reversal of the process of its degradation and the beginning of the renewal of its own original memory.

It is precisely the implantation of the Museum of Sexual Diversity an unexpected event, presenting a future of transformations and re-collectivization of the memories associated with Casarão. From its own origin and from the LGBT movement.

Through the deconstruction of the visual barrier of the wall, transformed into transparent glass panels that serve as support for the existing grid (which will be "floating"), as well as communication and content, the whole merges with Avenida Paulista, opens integrating the front recess of the new building attached with the sidewalk through the opening of the retractable glass panels.

The main access in the transverse axis of Paulista Avenue, between the listed Casarão and the new annex, a ramp leads the visitor to the reception, on the level of the basement of Casarão, connecting transversally the patrimony to the new building.

The restoration of the Casarão will recover its magnificence so that the social areas shelter flexible, changeable uses of unexpected events, transformers and maintainers of meaning.

In the front wing of the basement, under the social areas, directly accessible through the main reception, a nightclub, ballad, nightclub, dawn in movement, and within it, designed in an integrated and joyful way, interactive LGBT . To read the timeline, you need to enter the party space.

The restored Casarão, with free, flexible and changeable use. Full of opportunities for unexpected future events.

The new annex building is implanted welcoming the Casarão into two main axes, transversal to each other. In the background the block of support and special activities, leisure, treatment of collection, information and technical support infrastructure. This block, at the same time that it has transparency, reflects the Casarão and sets up an internal courtyard in the retreat between the two.

The transverse axis houses the auditorium, exhibition boxes and multipurpose terraces. It has a special structural solution so that the building is divided into three sectors: base (basement level with reception-connection between Casarão and the new building), empty of the height of Casarão, which preserves the view and values he restored heritage and upper body (the exhibition boxes, divided into two volumes, starting from the height of the Casarão roof ridge).

Project developed in partnership with the Architects Rodrigo Mindlin Loeb, Caio Dotto and Vinícius Libardone.